The stone that the builders rejected has become the cornerstone.
Psalm 118:22
My Story + Setting my cornerstone
Hi, my name is John Haverland. For over 15 years, I have developed, implemented, and monitored branding and marketing strategies for an array of industries. Often as the primary marketing professional, I was able to expand my knowledge to every aspect of branding, marketing, and communications, to truly foster a global understanding of business development.
In early 2024, as many professionals were experiencing, the company I worked for was forced to downsize. This presented me with an opportunity to get creative on a whole new level with the prospect of starting my own business.
By focusing on my immediate community, I began helping small business owners with much needed resources to grow their companies. I quickly began to see the fruits of what a solid brand foundation and marketing strategy can do for businesses and the families behind them.
Here I discovered something special. Not only was I doing what I love, but also helping small businesses enhance their brand, tell their story, and grow their business!
With several happy clients and more on the way, I finally saw the unique service I can provide…individualized marketing services that are both professional and personal.
I want my character and values to shine through my company. Likewise, I want to help businesses differentiate their brand by sharing their values to build stronger relationships and communities.
“My faith and family are the cornerstones on which my life is built. I believe our core values shouldn’t be left at home when we go to work. They should guide our every decision and enhance the relationships we’re building.”
To empower growth for small businesses and SMEs with authentic branding and engaging marketing that improves the customer experience and maximizes ROI.
To create a world where integrity and values are more important than profit margins. To replace hollow brands with authentic ones, terrible logos with distinctive designs, and pandering to audiences with true conviction to improve lives and communities.
Authenticity + Charity + Integrity + Innovation + Fortitude
Your Cornerstone
The cornerstone is the first stone set during the building process. Precise measurements are taken to ensure it is square and establishes proper alignment for the entire building. Historically, buildings were designed and built in relation to certain astronomical points—many facing the Northeast because it was thought to bring prosperity to the building and its owners.
Your brand is the cornerstone of your business. Without proper alignment or orientation to that which is most important, you can stray from your mission and values, disconnecting you from your ideal target audience.
Let’s find your North Star, establish your cornerstone and grow your brand…authentically.
With over 15 years of experience working for small businesses, non-profits, and international corporations, I can connect your organization with the right audience and create long-term relationships.
I bring “big business” experience to entrepreneurs and small business owners who want to differentiate from their competition and implement strategies for growth.
Whether you’re a startup or seasoned business, I can help build your business from the ground up with authentic branding and winning marketing strategies.
- Branding
- Marketing Strategy
- Growth Marketing
- Digital / Print Media
- Web Development + Design